Websites & visibility
Check whether ChatGPT, Perplexity and Google’s AI can read and cite your site.
Updated November 2026
Excl. VAT, for businesses.
We work exclusively with businesses and self-employed professionals. All offers exclude VAT.
We put 15 of your customers’ questions to four AI systems, three times each. That’s 180 answers. We also review your technical setup and company facts, check your directory listings and deliver a prioritized action plan with a 60-minute review call.
The four systems are ChatGPT search, Perplexity, Google AI Mode and Microsoft Copilot. The audit is the starting point of our generative engine optimization (GEO) work. It shows where you stand in AI answers today and what to fix first. Afterward, you decide whether to make the changes yourself or with us.
Generative engine optimizationAll servicesEvery answer from the four systems, marked by whether it mentions you, links to your site and gets your facts right.
The competitors the answers mention and the sources they cite, from directories to trade media.
The essentials: crawling, indexing, load time, structured data and internal links, including access for AI crawlers.
Whether your name, location, services and people match on your website and in your directory listings.
What to fix first, in order of priority. You can work through it with your own team, with us or with another provider.
We go through the results and the plan with you and answer your questions.
We put each of your 15 questions to ChatGPT search, Perplexity, Google AI Mode and Microsoft Copilot, three times each. For every answer, we note whether it mentions you, links to your website and states your company facts correctly. We also note which competitors and sources it names.
Each column is one question
Each row is one run
Each square is one answer
ChatGPT search
Perplexity
Google AI Mode
Microsoft Copilot
15 × 4 × 3 = 180 answers
| What we count | Number |
|---|---|
| Questions | 15 |
| AI systems | 4 |
| Runs per question | 3 |
| Answers (15 × 4 × 3) | 180 |
The mention rate is the share of answers that name your company. The citation rate is the share that link to your website as a source. We state each figure with its range across the three runs.
Each question runs three times because AI answers vary. A SparkToro study found that if you ask ChatGPT or Google’s AI the same question 100 times, there’s less than a 1 in 100 chance that any two answers list the same brands.
Source: SparkToro (external site), · vendor study · 2,961 runs of 12 prompts in 3 AI tools
With three runs, the results show a direction across your 15 questions. For a single question, three runs are too few for a firm figure. AI answers have no fixed positions, so the audit counts how often you appear across all runs.
We ask without a personal account or history and set the location to Germany wherever a system allows it. The answers therefore show what users in Germany see. Signed-in users and users in other countries may get different answers. Our methodology explains how we’ll measure AI visibility in full, including when a change counts as a trend.
It covers the essentials of technical SEO: crawling, indexing, load time, structured data and internal links. We also review your company facts and directory listings. Google and Bing say their AI answers build on the same crawling and indexing as their search results.
Each of the four systems finds pages through a crawler or a search index. The first table shows what each provider says about access.
| AI system | Crawler or index | What the provider says |
|---|---|---|
| ChatGPT search | OpenAI’s crawler OAI-SearchBot | Sites that opt out of OAI-SearchBot aren’t shown in ChatGPT search answers, though they can still appear as navigational links. |
| Perplexity | Perplexity’s crawler PerplexityBot | Allow PerplexityBot in robots.txt, and its published IP ranges in your firewall. |
| Google AI Mode | Google’s search index | A page must be indexed and eligible to be shown with a snippet. Your site must not be excluded from Search generative AI features. |
| Microsoft Copilot | Bing’s search index | Copilot search experiences rely on the same crawling, indexing and ranking as Bing search. |
| Area | What we look at | What Google or Bing says |
|---|---|---|
| Crawling | robots.txt, CDN and firewall rules for search and AI crawlers; whether your content is in the HTML as text | Google: allow crawling in robots.txt and by any CDN or host. Bing: don’t hide critical content behind client-side rendering. |
| Indexing | Whether your important pages can be indexed and shown with a snippet, including tags such as noindex and nosnippet | Bing: NOARCHIVE keeps content out of Copilot answers. |
| Load time | How fast your pages load | Google: provide a good page experience, which includes reducing latency. |
| Structured data | Whether your markup is valid and matches the visible text | Google: AI features need no special markup, and structured data should match the visible text. Bing: markup must reflect visible content. |
| Internal links | Whether every important page is reachable through standard links | Bing: make each important URL reachable through crawlable internal links. |
| Company facts | Name, address, services and people on your website and profiles | Bing: name people, organizations, products and locations clearly and consistently. |
| Directory listings | Your entries in directories and portals, including those the answers cite | Google: keep your Business Profile up to date. |
Sources: OpenAI’s crawler documentation (external site), Perplexity’s crawler documentation (external site), Google’s guides to AI features in Search (external site) and to generative AI search (external site), and the Bing Webmaster Guidelines (external site).
By video, or in person at your office if you’re in the Ruhr area of Germany. The call is free, and you talk directly to the engineer who will do the work.
We finalize your 15 questions with you and send a written quote with the fixed price and the schedule.
We put your 15 questions to four AI systems, three times each, and review your technical setup, company facts and directory listings.
We go through the results and the action plan with you.
If you’d like us to do the work, we work through the action plan from the audit.
Mohammad Alboush is a software engineer and the owner of Datafalke. He’s your direct line to the team, from the intro call to sign-off. He replies to requests within one business day (Monday to Friday).
The audit costs €950 excl. VAT for a fixed scope: 180 answers from four AI systems, a technical and entity review, a directory listing check, a prioritized action plan and a 60-minute review call. Your quote confirms the price and the schedule before we start.
As of
Companies that want to know where they stand in AI answers
€950 excl. VAT
As of
Excl. VAT, business clients only
We work exclusively with businesses and self-employed professionals. All offers exclude VAT.
What other providers charge for audits, setup and retainers is in our cost guide GEO pricing.
Contact usThe key points to share with your leadership or purchasing team: why AI answers matter for your business, what the audit delivers, how pricing and commitment work, and what we don’t promise.
Source: Bitkom (in German) (external site), · 1,030 internet users aged 16+
Source: SISTRIX (external site), , updated · over 100 million keywords in Germany
As of
No one can guarantee a #1 ranking on Google.
ChatGPT search, Perplexity, Google AI Mode and Microsoft Copilot. Our methodology lists the systems, with version history. The audit doesn’t measure Google’s AI Overviews; Search Console shows how often your pages appear there.
For the technical essentials, yes. The technical part covers crawling, indexing, load time, structured data and internal links, plus access for AI crawlers. It isn’t an audit of every page, and keyword research and link analysis aren’t part of the fixed scope.
An automated website check tests whether AI systems can fetch and read your pages. It doesn’t show whether they mention you. A tracking tool only measures: it puts questions to AI systems, but it doesn’t review your technical setup. The audit analyzes 180 answers, reviews your technical setup, company facts and listings, and ends with a prioritized action plan.
About five business days, by our estimate. The binding schedule is in your quote. The free 30-minute intro call comes first, and the 60-minute review call follows delivery.
Your website address, your goal and the questions your customers ask. We go through your goal and the questions in the intro call. The 15 questions are based on your services and the buyers you want to reach.
No. Nobody can guarantee mentions in AI answers, and Microsoft’s Bing guidelines say that GEO doesn’t guarantee citations either. The audit shows where you stand and what to fix first. With the GEO retainer, we measure every month with 25 questions and report drops, too.
Partly. As of August 31, 2026, Google has rolled out the generative AI performance report (external site) in Search Console to all websites. It shows how often your pages appear in AI Overviews and AI Mode. In Bing Webmaster Tools, the AI Performance report (external site) shows how often Microsoft Copilot and Bing’s AI summaries cite your pages. Neither report shows the answers themselves, and Bing says its Citation Share (external site) metric doesn’t expose competitor domains. The audit shows the answers to your buyers’ questions in four systems. Our how-to on measuring AI visibility explains what the Google and Bing reports show.
You decide. You can work through the action plan with your own team or another provider, or have us handle it as part of our GEO setup and retainer. Usage rights to the reports and raw data pass to you on full payment. If the audit shows that fixes won’t be enough, a new website may make more sense.
Yes, if you sell to buyers in Germany. We set the location to Germany wherever a system allows it, so the answers show what users there see. We work in English and German.
Guide · AI search & GEO
What generative engine optimization (GEO) is, how ChatGPT, Perplexity and Google pick their sources, and what the evidence shows. Definition and first steps.
How-to · AI search & GEO
How to measure whether ChatGPT, Perplexity and Google mention your business: a question set, three runs per question, mention and citation rates. Our method.
List · AI search & GEO
Which AI crawlers exist, why they fetch pages (training, search, user requests) and what to allow in robots.txt. A maintained list with user agents and dates.
Cost guide · AI search & GEO
What generative engine optimization costs: prices from 18 providers for audits, setup and retainers, cost drivers, worked examples and how to compare quotes.